Analyst Price Target is $48.00
▲ +11.86% Upside Potential
This price target is based on 2 analysts offering 12 month price targets for Viad in the last 3 months. The average price target is $48.00, with a high forecast of $54.00 and a low forecast of $42.00. The average price target represents a 11.86% upside from the last price of $42.91.
Current Consensus is
Buy
The current consensus among 2 polled investment analysts is to buy stock in Viad. This rating has held steady since January 2023, when it changed from a Moderate Buy consensus rating.
Viad Corp provides hospitality, leisure activities, experiential marketing, and live events in the United States, Canada, Europe, the Middle East, and Africa. It operates in three segments: Pursuit, Spiro, and GES Exhibitions. The Pursuit segment offers recreational attractions, hotels and lodges, food and beverage, retail, sightseeing, and ground transportation services. This segment consists of Banff Jasper Collection, the Alaska Collection, the Glacier Park Collection, FlyOver, and Sky Lagoon. The Spiro segment operates as an experiential marketing agency that partners with brands around the world to manage and elevate their global experiential marketing activities. The GES Exhibition segment engages as an exhibition services company that partners with exhibition and conference organizers as a full-service provider of strategic and logistics solutions to manage the complexity of their shows. It serves event organizers and corporate brand marketers; and tour operators, tour wholesalers, destination management companies, and retail travel agencies. Viad Corp was founded in 1926 and is headquartered in Scottsdale, Arizona.
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